madison
UX designer
Ethical Bow Hunting Mockup
2019 guide to being an ethical bow hunter
Sketches
I usually start the design process with low fidelity sketches. This is the way I iterate through many design options quickly.
- These sketches help me brainstorm what is needed and a very rough idea of the layout.
- The main differences among these versions were what information is most important and where and how it should be displayed
- I hade about 5 different versions of this card through sketching.

Design
After completing my ruff sketches, I continued to high fidelity drawings.
When creating my mockups I wasn't sure what images to use so I created policies of the same animal to see what worked best in testing.
These are high fidelity drawings.
I created these using Procreate on my iPad.
These were used in my testing phase.
I had seven iterations of the card with serval variations of the drawings shown.

Final Mockup
Once I tested out all mistakes, I started designing the final mockup in Adobe Illustrator.

